Author: Eileen Schuch

Eileen is the founder of coolbrandz, the first Swiss Word-of-Mouth platform (since 2011), and founder of liferox llc., the influencer agency (since 2014). Curious by nature, she perpetually sources new stuff, loves to try out everything and meet cool people. Eileen loves brands and blogs about them in German, English and French. She can also be booked as a consultant, business coach, content producer and conference speaker. Contact:

Bärli Schwänli Easter Giftideas Ostern Geschenkideen Schweizer Handwerk mit Herz Giftideas

Last Minute Ideas For Easter – And Beyond

Oh my goodness, where has the time gone! Yesterday, it was Christmas and already it’s Easter! Never mind the crazy time around Valentine’s… Have your pre-Easter weeks been so busy as well? Did you even have time to think about and get gifts for all your loved ones? What about Easter brunch, all set? The fridge is filled, nothing to be left desired for the Easter feast? And do you … more »

Mövenpick Finefoods Mövenpick Coffee Easter Brunch Recipe

Easter with Mövenpick: a surprise every day and recipe ideas

The Easter countdown is in full swing. To add to the excitement, Mövenpick created an Easter Calendar with great gifts to win each day until the 21st April. We are part of the Egg Hunt and today, it is our turn to reveal the gift hidden in the 13th little egg: it is a Gift Card from Mövenpick Wein worth CHF 100 that you can redeem online or in one … more »

Bombom Bijoux Summer Giveaway

Bombom Bijoux New Summer Collection Launch Party – Private Event, 13.04.19

A romantic dinner, a weekend getaway or a summer holiday… there are many good reasons to wear beautiful jewellery to sublime those moments that make life so precious. Bombom Bijoux creates the sweetest pieces inspired by candies and cakes that make for a wonderful present that you can offer a loved one, a friend or yourself at any time! Saturday, 13th April, at Librairie de l’Île in Geneva, Ana and her team will … more »

Max Chocolatier Easter Bunny ElvesiaBunny

Max Chocolatier: gift ideas for Easter

Did you know that, according to Chocosuisse, the Association of Swiss Chocolate Manufacturers, the annual per capita chocolate consumption in Switzerland is 10.5 kg? Well, all you chocoholics out there, rejoice! Max Chocolatier crafts the most wonderful artisanal chocolate and offers a Chocolate Subscription allowing you to receive a surprise box filled with the most delicious, handmade Swiss chocolate every month. Plättli, pralines, chocolate bars… Like Forrest Gump once said, “Your box … more »

Bepure Natural Cosmetics Carmen Sirboiu

New in our portfolio of cool brands: bepure natural vegan skincare

Coming home one day, I was welcomed by the most beautiful perfume emanating from a parcel I received. It sat on the sideboard and was labelled bepure. The first thing I noticed when unwrapping, was the beautiful design of the bottles. They are made of high-quality violet glass, which blocks the entire spectrum of visible light except for the violet part. This delays the ageing process initiated by visible light. … more »

Alver Golden Chlorella Summer Salad

New in our portfolio of cool brands: Alver Golden Chlorella, vegan protein

Spring is coming. The perfect time to enjoy fresh fruits and vegetables, in order to fill up on vitamins and fibre and to optimize your health and fitness! Proteins are essential for a balanced diet, but can they be found in plants? It turns out they can! Alver Golden Chlorella is the proof of it! A healthy diet is not complete without a minimal protein intake. According to the Swiss … more »

Bärli Schwänli Easter Giftideas Ostern Geschenkideen

Sweet, sweet Swissness: Bärli & Schwänli gift ideas for Easter

Timeless design instead of fast-fashion, sustainable materials instead of cheap mass-produced goods and fair production with a love of traditional craftsmanship. Everyone has a choice. Bärli & Schwänli decided on Swiss handicraft with heart. The startup from Emmental was founded in November 2017. Since then, traditional Swiss materials have been transformed into lifestyle products with numerous partners, such as mountain farms, sheep farmers, saddlers, woodturners, soap makers, wool mills, small … more »

Hooke Audio 3D Audio Binaural Recording Sound Music

Hooke Wireless 3D Audio Headphones: Because Sound Matters

Do you hear that sound? It’s the future of Storytelling calling! What if you had a wireless device that let you simultaneously listen to and record audio in 3D? Audiophiles, content producers…. prick up your ears: because Hooke headphones do just that! You can listen to your favourite tunes and capture 3D Audio at the same time! Not only does this technology allow you to hear and record your world in … more »

Vinea on Tour Luzern Hotel Schweizerhof

First “VINEA On Tour” in Central Switzerland – Lucerne, 16.04.19

Following the successful editions in Zurich and Geneva, the VINEA association is expanding its “On Tour” concept to Lucerne on April 16, 2019. 36 Swiss wine producers will present their Crus to a wide audience of wine lovers at Hotel Schweizerhof from 4 to 8 pm. Wherever there is fine Swiss wine to discover, Coolbrandz won’t miss! We’re trying to organize a Blogger Meet on-site, including a guided tour! If … more »

expovina primavera wine fair zurich wine tasting wein

Hello Spring: expovinaPRIMAVERA – Until 4th April

Every spring, Zurich welcomes one of the most important international wine exhibitions: expovinaPRIMAVERA. The popular spring wine fair celebrates its 15th anniversary already and this year’s edition takes again place in the trend location Giessereihalle PULS 5 in the centre of Zurich-West. For eight days this venue is transforming into a real marketplace for wine lovers. More than 80 wine producers and wine merchants offer around 2,000 wines from all … more »

Sipsmith Jared Brown OpticalEngineers The Birdyard Vienna Sipsmith Gin

Sipsmith: Interview with Gin Mastermind Jared Brown – The Birdyard Vienna – Blackbox Cocktail Challenge

To most of you drinks enthusiasts out there this man will need no introduction. To those who don’t know: @mixellany2 on Instagram is no other than Sipsmith Master Distiller, photographer, award-winning author, consulting drink historian Jared Brown. For Fabdrinx, Erhard met him for a short interview at the Sipsmith Event and Blackbox Cocktail Challenge at The Birdyard Bar in Vienna. Among industry professionals and spirit connoisseurs, the name Jared Brown is … more »

Drinkaffair Drinks Beverages Brands Getränke Zurich © by Adrian Bretscher

DRINKafFAIR: International bar and beverage trade show

In February 2018 the first edition of DRINKafFAIR took place in Glattbrugg, Switzerland. The idea behind the event: bring together bartenders, restaurateurs, beverage brands, distributors, producers and other industry professionals and allow them to network and exchange. Close to 60 different brands, brand ambassadors and producers from all over the world were attending the first edition – plus five speakers from the “50 World Best” bars, who shared their personal … more »

Steinhorn Gin Austria Gin Trophy Best Austrian Gin

Steinhorn Gin Bar Crawl: 26°EAST Bar Vienna – David Penker

Do you know fabdrinx, our new sister platform where fabulous drinks brands and drinks enthusiasts meet? We are currently in the process of developing the website and invite you to follow us on Facebook and Instagram to not miss an update and help us grow our community. We kicked off this year with a new, cool brand in our portfolio – Steinhorn Gin – and an exciting project: a bar crawl and … more »

Valentines Day Giftideas Local Business Entrepreneurs

This Valentine’s Day: Love yourself, love the planet – Shop Local!

Valentine’s Day is one of those occasions that divide: you either love it or you don’t. Some people say that Valentine’s Day, as it is celebrated today, is just an invention of flower vendors. Others like to reminisce about its more romantic origins: Saint Valentine, patron of lovers. Saint Valentine of Rome lived in the third century AD. It is said that he was known for gifting couples with flowers … more »

Champagne Deutz: Be mine, for all the time, not just this Valentine!

This February, I am celebrating the eleventh anniversary of my love encounter with Champagne Deutz. It was at a picnic on top of Mont Pèlerin in Switzerland that my epicurean boyfriend at the time organized at the occasion of Saint Valentin. Here, surrounded by the astonishing views 700 meters above Lake Geneva, it was the first time I took a sip of this heavenly nectar. Refreshing, surprising, crisp and clear… with its distinctive … more »

swiss made jewellery mood diamonds

In the mood for L.O.V.E.

Coolbrandz is friends with mood, the cool and fun brand of Swiss-made jewellery, you know it. What we also know is: the 14th February is the day that is symbolic for love. For Valentine’s Day, jewellery is always a good idea. Although, of course, showing love and showering the person you love with attention and gifts shouldn’t be a question of just one day. Still, Valentine’s is a popular occasion … more »

Les Fondues Wyssmüller – Gault&Millau fondue gift box

Most of you will probably know the gourmet guide Gault & Millau for recommending restaurants; but did you know that it recommends gastronomic products, too? Yes, if something is so outstanding that it deserves the label Gault & Millau! The first Swiss product distinguished by the prestigious label is Les Fondues Wyssmüller. William Wyssmüller is a master cheese maker from Fribourg, the cheese fondue capital of Switzerland. Each Wyssmüller fondue is prepared … more »

Beau Rivage Geneva Hotel Lac Leman

Hotel Beau-Rivage Geneva: Celebrate the month of LOVE

You are planning a romantic getaway this Valentine’s Day or beyond? Why not Geneva! Voted Best European City Break Destination three times in a row, the city that Calvin once wanted to make a “New Jerusalem” has indeed a lot to offer. Located on the shores of Lake Léman and at just a stone’s throw from the Alps, Geneva is an attractive tourist destination. It is easy to access by … more »

Obrist Valentine Menu Main

Recipe: a colourful Valentine’s Day dinner for two ♥

Going out or eating at home … that is often the question. What if you could stay in and dine as you would in a restaurant? Why not surprise your favorite person with a home-cooked 3-course meal and spend a really romantic evening à la casa? We asked Sara from Sara’s Healthy Kitchen to create a “Dinner for Two” recipe for us. Unbelievable, what she came up with! A healthy … more »

Make someone happy today, with Roses!

One day, I got a message from Prestigeroses Switzerland asking if I were interested in testing the service and receiving one of their wonderful rose boxes. I love flowers, in general, and roses, of course. However, I was travelling a lot around that time and whatever flowers I would have gotten would have just simply stood there with nobody seeing them and appreciating their beauty. And so an idea came … more »

Influencer Campaigns 2012 Coolbrandz Switzerland

Coolbrandz Influencer Campaigns 2012

A new year is always an occasion to reflect on the past and to prepare the future. Coolbrandz, founded on 11.11.11, will celebrate its 8th anniversary this year. Eight years… when I say that out loud, I almost cannot believe it. It seems time just flew by. I had the idea in 2005 while swimming and since then it matured in my head. I wanted to launch in 2012 and … more »

MansWorld Mens Fashion Lifestyle Food Drink

Cool event you should not miss: Man’s World – Zurich

This weekend, the focus is on men in Zurich: Man’s World is in full swing. StageOne in Zurich-Oerlikon is the place to be and an unforgettable experience is guaranteed! The event that is predominantly targeted at a male audience, but ladies are, of course, welcome. With more than 300 exhibitors and over 12,000 visitors, there really is something for everyone, women as well as men! Brands, products, tech, gadgets, grooming, fashion, food … more »

Ruinart Liu Bolin Artgeneve

ArtGenève: Ruinart showcases two artists and their exclusive works

Maison Ruinart is a patron of contemporary art and design. Since 1896, when André Ruinart commissioned the Czech artist Alfons Mucha to create an advertising poster, the Champagne House has enjoyed close and longstanding relations with the art world. Ever so often, Ruinart chooses well-known artists and gives them carte blanche for the creation of special projects. The Maison also supports major art fairs around the world. For the sixth … more »

mood ring mood store barcelona

Mood store Barcelona. Come in and #CreateYourMood!

You know that I am a big fan of mood. Fresh and fun, they are always up to something. It is legitimate to ask: What is their next stunt? A new mood store, maybe? Having already won the hearts of French-speaking Switzerland, the customizable jewel has now set off to conquer the capital of Catalonia! A bold move? A sure-fire success? It will almost certainly be an explosive mixture of … more »

Hublot Richard Orlinski

Object of Desire: Hublot x Richard Orlinski

During this year’s Geneva Days, Hublot revealed a range of jaw-dropping novelties. There is the Hublot Big Bang Paraiba, for example, the first ever watch that is decorated with a cuprian elbaite. The Paraíba Tourmaline is of vibrant, intense colours and a stone that is so rare that for every 10,000 diamonds only one of it is mined. But the watch that truly caught my eye is the Classic Fusion Aerofusion Chronograph Orlinski. I … more »

La Petite Foret Grand Hotel Kempinski Geneva Dresscape

La Petite Foret at Grand Hotel Kempinski Geneva – Open until End of March

We have three magic words for you: Truffle, Fondue and Champagne. Add to that art pieces by Richard Orlinski, a curling rink and a cosy popup chalet – et voila – La Petite Foret! Commonly known as the cradle of international corporations, Geneva sure is a business metropole… but not only that. The city with two rivers is the gateway to the Alps, a peaceful haven with stunning views over Lac Leman. According … more »

Thank You & Hapy New Year

7 years coolbrandz, gifts worth CHF 7000 – Thank You!

We hope you all spent a wonderful Christmas with your family and friends. Seeing you all share your trees, your dinners and your gifts, we trust you had a great time and Father Christmas was generous! Speaking of generosity, I would like to thank all our partners who contributed gifts to our Advent Calendar. Merci, Vielen Dank and Thank You for letting us share the Christmas joy and spoil our … more »

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