Author: Eileen Schuch

Eileen is the founder of coolbrandz, the first Swiss Word-of-Mouth platform (since 2011), and founder of liferox llc., the influencer agency (since 2014). Curious by nature, she perpetually sources new stuff, loves to try out everything and meet cool people. Eileen loves brands and blogs about them in German, English and French. She can also be booked as a consultant, business coach, content producer and conference speaker. Contact:

Mondaine essence Sustainability Renewable Ressources

xMas Calendar N° 14: Time for sustainability – Greenbox

Authentic, timeless and original, this is Mondaine, the popular Swiss watch brand. Functionality is in focus; style and elegance are always a trend for this label. Mondaine is a Swiss icon, their design unmistakable: the contrast of black and white with red accents, no frills and reduced to a minimum. What makes a watch a watch? Exactly, it displays the time. And that is something that Mondaine is doing so … more »

neotus spice mill

xMas Calendar N° 13: neotus spice mill & Würzmeister, a match made in heaven

Bring singularity to your dining room and kitchen! With a beautiful, one of a kind spice mill from neotus! Unconventional by design, made from the best materials and crafted by master artisans these stunning creations are true objects of desire. When I saw one on Instagram for the first time, I knew immediately that I had to have it! neotus was created by Michael Eich, and I just love his … more »

Veuve Clicquot Chalet

xMas Calendar N° 12: Veuve Clicquot Champagne Gift Boxes

What is the ultimate holiday essential? That’s right: Champagne. And behind the 12th window of our Advent Calendar we have just that waiting for you. Look at the picture above. Can you see yourself all snug, huddled up in front of the fireplace, snacks on the table, all your loved ones gathered around, a glass of bubbly in hand? Yes, thought so. To add to the Christmas joy, we are happy … more »

Garogosi Jewelery Contrast Glacier Ring

xMas Calendar N° 11: Garogosi, Jewellery from the Glacier

Did you ever dream of having something so singular, so special, that there is but of its kind? Are you a passionate mountaineer, an alpinist or simply someone who loves nature? Then our gift today is destined for you! It comes directly from a Glacier, where it was formed and shaped into an item that is truly unique. A moment in time, an instant of poised ice captured in the … more »

Coolbox Girls

xMas Calendar N° 10: a coolbox filled with surprises for girls!

Thanks to everyone who is reading our blog! For me personally, there is nothing more fun than sharing the excitement of the Yuletide with you. I feel blessed every day to be connected to such wonderful, talented people like you. And Christmas is a great opportunity for me to give you something back. Everyone in our team wishes you nothing but joy and a very Merry Christmas with your family … more »

Uppercut Deluxe Bearded Tattooed Stylish

xMas Calendar N° 9: Uppercut Deluxe Gifts – Curated by Gentilhomme

Behind the 9th door of our Advent Calendar is a present brought to you by Uppercut Deluxe. In Switzerland, products from this brand are brought to you by Damien, our blog contributor and founder of His eShop is serving modern gentlemen since 2013 with an array of high-quality products, all irresistible in their own way. The gifts we have selected for you this year have a total value of … more »

Smartwatcher PEARL Emergency Call Watch

xMas Calendar N° 8: SmartWatcher safety watch

Imagine being able to call for help by pressing a button on your watch. That is the basic premise of SmartWatcher. The Zurich based company created a discreet and elegant safety companion, that looks just like a watch. It has all the functionalities of a normal wristwatch but comes equipped with an interesting extra feature: a software-enabled alarm button that you can press should you feel the need. Pushing it … more »

Obrist Wines

xMas Calendar N° 7: Three gift boxes from Obrist

For about five years, I lived in the Riviera, the region around Vevey and Montreux, and every day I felt amazed by its beauty. The Alps as a backdrop, a stone throw away from the lake and sublimed be the vineyards terraces, this region of Switzerland truly is a little paradise on earth. Here, where the elements meet, some of the best Swiss wines are produced. Soil and people; these … more »

Coolbox Coolboys

xMas Calendar N° 6: a coolbox filled with surprises for guys!

The description of gift N° 6 in our Advent Calendar is going to be short and sweet: it’s a coolbox containing goodies for guys in the value of CHF 300,-! I put everything in there that I thought would make one of our Coolboys happy. You will find products from brands such as Bulgari, BRONX COLORS, Uppercut Deluxe, Nespresso, Belvedere, Glenmorangie, Hennessy, Gents and something from Tag Heuer to keep … more »

BomBom Bijoux Bracelet

#xMas Calendar N° 5: sugar-sweet jewellery by Bombom Bijoux

There are many good reasons to offer a beautiful piece of jewellery as a gift for Christmas. For example, to say “I love you” or “Thank you for reading our blog!”, or simply because you are the coolest community of all. Today’s gift is proposed to you by our friends at Bombom Bijoux. Halfway between the craft of designing jewellery and selecting precious stones, Bombom Bijoux celebrates original materials from around … more »


#xMas Calendar N° 4: discover the beauty of Iceland with OPI

This winter, journey to the magical land of blue lagoons and Northern Lights with the Iceland Collection by OPI. Featuring a palette inspired by the country’s scenic, varied landscape of volcanoes, geysers, hot springs, lava fields and glaciers, this collection offers a range of captivating, chic hues that portray the wild beauty of Iceland. The Iceland Collection features 12 new shades in classic Nail Lacquer, Long-Wear Infinite Shine and GelColor … more »

Panda cow Switzerland China Onesie Premium Quality Garments

#xMas Calendar N° 3: Snug as a bug this winter with Pandacow

This is the story of a Swiss cow and a Chinese panda: Pandacow. It is the coming together of two symbolic animals, two countries, two cultures… the birth of a new garment brand that is devoted to one thing and thing only, the Onesie: a jumpsuit that procures ultimate comfort. Far more than an outfit, Pandacow is a beautiful way of life that gives you an experience of extreme wellbeing. … more »

swiss made jewellery mood diamonds

#xMas Calendar N° 2: in the mood for Christmas

Coolbrandz is friends with mood, the fun & fabulous jewellery made in Switzerland, you know it; and everyone in our team loves Christmas, too. For me personally, it is my absolute favourite time of the year. Although, of course, showing love and showering your loved ones with attention and gifts shouldn’t be a question of just one day. Still, there is something about Christmas… the anticipation, the get-togethers with family and friends, … more »

bepure natural cosmetics

#xMas Calendar N° 1: bepure, vegan natural cosmetics

One day I came home and as soon as I opened the door I was welcomed by the most beautiful perfume emanating from a surprise parcel I received. It sat on the sideboard and was labelled bepure. The first thing I noticed when unwrapping, was the beautiful design of the bottles. They are made of high-quality violet glass, which blocks the entire spectrum of visible light except for the violet … more »

[soliloquy id="38284"]

Reasons to celebrate: SMITH AND DE LUMA, winner Best of Swiss Gastro, category TREND

SMITH AND DE LUMA combines the BEST of two worlds. The long-standing wine competence of SMITH & SMITH and the passion for the best meat from LUMA. A level of excellence that was recently awarded with first rank in the category TREND at the annual public voting Best of Swiss Gastro. Is it a restaurant? Is it a steakhouse? Sure is, it is the hotspot where connoisseurs and foodies meet … more »

Veuve Clicquot Business Woman Award

3 Swiss Female Entrepreneurs you should know – Nominees Veuve Clicquot Business Woman Award

On 30th November, Veuve Clicquot, the prestigious Maison de Champagne, organizes its Business Woman 2017 Award Ceremony at Hotel Park Hyatt in Zurich. Since 1972 the Award Ceremony is an annual rendez-vous that recognizes female entrepreneurs. This year’s finalists are: Alisée de Tonnac from Seedstars, Barbara Lax from Little Green House and Kamila Markram from Frontiers. The reason why Veuve Clicquot is so committed to showcase and reward businesswomen is deeply … more »

Best of Swiss Gastro ClausthalerBest of Swiss Gastro Clausthaler

And the winner is… Best of Swiss Gastro Awards 2018

Every year, I am waiting for November with impatience. Why? Because it is the start of the Yuletide, my absolute favorite time of the year! Many glamorous events fall in this season; we are all excited about the year-end celebrations. It is the time to look back on the year and to highlight all that was good. Many friends and colleagues come together for aperitifs and dinners, many office parties … more »

Budweiser Budvar CzechItOut Birthday Moods

Save the date – 24.11.17 – Czech It Out 10th Birthday Bash @ Moods Jazz Club, Zurich

Friday, 24th November, from 11pm at Mood Jazz Club, Zurich’s hippest jazz club, our friends from CZECH IT OUT celebrate 10 years of bringing the magic of unique Czech and Slovak lifestyles to Switzerland. We will be there with Budweiser Budvar, of course! And have 2 invitations to share with you. If you want to be part of it, send us an e-mail >>> CZECH IT OUT, what is it … more »

Mondaine Essence Influencers Female Entrepreneurs Sustainability

Best of “essence” stories: our nominees – 5 Swiss influencers you should know

At the recent launch of its “essence” collection made from renewable materials, Mondaine, the iconic Swiss watch brand, invited our community to join the dialogue about sustainability. For a chance to win 1 of 2 essence watches, you can submit your own story until 19.11.17, at midnight! Simply insert hashtag #mondaine_essence and tag @mondaine_watch and @coolbrandz in your blog and Social Media posts related to the subject. We have also … more »

Widder Igloo Ruinart Raclette Swiss Deluxe Hotels

Widder Igloo x Ruinart: Swiss chalet charm, champagne and cheese

“Baby, it’s cold outside. Fancy a raclette date night?” “Euh, JAAA!” It is beautiful. And so romantic. Cozy and snug, the Widder Igloo invites you to cuddle up! A winter wonderland in arctic blue and white right in the heart of Zurich. When the temperatures outside drop, come inside and let the champagne pop! That’s what we did at the opening of the Igloo last Tuesday. Here, in this cocoon, sheltered … more »

Budweiser Budvar Influencer

New in our portfolio of cool brands: Budweiser Budvar, the original

Budweiser, Bud…. there is only one true Budvar and that is brewed in the Czech Republic, more precisely a little town called České Budějovice or Budweis (in German). The uniqueness and originality of České Budějovice beer is recognized by the European Union, which entitled Budweiser Budvar in 2004 to use the “Protected Geographical Indication” logo, a seal that guarantees that the beer is genuine as it can only be granted … more »

Provins Expovina Zurich

With PROVINS to the wine exhibition EXPOVINA

A wine exhibition on board of ships? Yes, this is Expovina, and it will take place in Zurich for the 64th time this year! Twelve ships are anchoring on Lake Zurich and invite you aboard to discover and taste the most wonderful wines. The coolest part: thanks to our partner Provins, we have 2 invitations to give to you! If you are interested in wines and would like to visit … more »

Best of Swiss Gastro - Gastroawards

With Clausthaler to the Swiss Gastro Awards Night – 13.11.17

Best of Swiss Gastro, BoSG, is the Swiss Gastronomy Award and Restaurant Guide. Every year, restaurants, cafes, take-aways, bars, ski huts – in short: catering companies of any kind – can apply for the much-coveted award. In spring, the expert jury of Swiss restaurateurs and industry specialists comes together and evaluates the approximately 200 submitted concepts. The jury previously included personalities like Rene Schudel, Meta Hiltebrand and Yvo Adam. The … more »

mood popup store 25hours hotel langstrasse joe sciacca

In the mood for Zurich! 14.10.17: mood Pop-up store at 25Hours Hotel Langstrasse

Finally! After the Lausanne based Swiss designer jewelry brand mood conquered Western Switzerland and Spain with its mood store in Barcelona, it is now Zurich’s turn to be put in a good mood! On 14th October 2017, for one day only, the mood rings are taking over the 25Hours Hotel Langstrasse in order to meet and greet their fans in the German speaking part of Switzerland. Since 2004, mood, the label for interchangeable … more »

Ka-Noa Slow Wear

Now open: KA/NOA, men’s slow wear

In September, Lausanne welcomed its newest fashion boutique: KA/NOA, specialized slow wear for men. Sokhanita participated in the pre-opening to check out what the fashionable gentleman wears today. Check her page Webforkids for a pick of the coolest outfits for smart dads! Family is the focus at KA/NOA, too. The passing on of values and know-how from generation to generation is key in producing the finest clothing. The brand proposes … more »

Yogurt Community Switzerland

Swiss Yogurt Community: together towards less sugar

Recently, we invited the Coolbrandz Community to join our team of Yogurt Tasters, a project whereby selected bloggers and consumers from every part of Switzerland help Hirz and LC1 to keep their promise concerning the reduction of refined sugar in their fruit yogurts. Too much sugar intake can impact on our health. Any initiative towards a healthier lifestyle deserves our support. That is why we are delighted to be part … more »

Estrella Damm Heart Ibiza

Inside HEART Ibiza with Estrella Damm

As we welcome autumn, it is with slight melancholy that I look back at summer and all the wonderful events, trips and encounters that made it particularly memorable this year. The biggest revelation was definitely Ibiza. Before this summer, I have never been and then – suddenly – three times in a row! Maybe this is a sign? In all honesty, Ibiza is one of the places I could see … more »

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