Author: Eileen Schuch

Eileen is the founder of coolbrandz, the first Swiss Word-of-Mouth platform (since 2011), and founder of liferox llc., the influencer agency (since 2014). Curious by nature, she perpetually sources new stuff, loves to try out everything and meet cool people. Eileen loves brands and blogs about them in German, English and French. She can also be booked as a consultant, business coach, content producer and conference speaker. Contact: eileen.schuch@liferox.me

http://www.coolbreandz.com

mood popup store 25hours hotel langstrasse joe sciacca

In the mood for Zurich! 14.10.17: mood Pop-up store at 25Hours Hotel Langstrasse

Finally! After the Lausanne based Swiss designer jewelry brand mood conquered Western Switzerland and Spain with its mood store in Barcelona, it is now Zurich’s turn to be put in a good mood! On 14th October 2017, for one day only, the mood rings are taking over the 25Hours Hotel Langstrasse in order to meet and greet their fans in the German speaking part of Switzerland. Since 2004, mood, the label for interchangeable … more »

Ka-Noa Slow Wear

Now open: KA/NOA, men’s slow wear

In September, Lausanne welcomed its newest fashion boutique: KA/NOA, specialized slow wear for men. Sokhanita participated in the pre-opening to check out what the fashionable gentleman wears today. Check her page Webforkids for a pick of the coolest outfits for smart dads! Family is the focus at KA/NOA, too. The passing on of values and know-how from generation to generation is key in producing the finest clothing. The brand proposes … more »

Yogurt Community Switzerland

Swiss Yogurt Community: together towards less sugar

Recently, we invited the Coolbrandz Community to join our team of Yogurt Tasters, a project whereby selected bloggers and consumers from every part of Switzerland help Hirz and LC1 to keep their promise concerning the reduction of refined sugar in their fruit yogurts. Too much sugar intake can impact on our health. Any initiative towards a healthier lifestyle deserves our support. That is why we are delighted to be part … more »

Estrella Damm Heart Ibiza

Inside HEART Ibiza with Estrella Damm

As we welcome autumn, it is with slight melancholy that I look back at summer and all the wonderful events, trips and encounters that made it particularly memorable this year. The biggest revelation was definitely Ibiza. Before this summer, I have never been and then – suddenly – three times in a row! Maybe this is a sign? In all honesty, Ibiza is one of the places I could see … more »

Hennessy Cognac Vineyards La Bataille

Paris & Cognac: My incredible trip with Hennessy

I just got back from traveling and am ultra impatient to share the whole story with you. Hennessy concocted an unforgettable experience for us. Over the two days that we spent in Paris and Cognac, I took about thousand photos and I am in the process of going through them all. The things we saw and learned, the beautiful places we discovered and the people I met… mind-blowing! So much … more »

Kameha Grand Zurich Rooftop

Life is GRAND at Kameha Grand in Zurich

This year, I had the chance to stay two nights at Kameha Grand, Zurich’s newest Lifestyle Hotel. Two different occasions, two different suites, two different experiences, but always the same, singular signature: boldness and impeccable style. What makes Kameha GRAND, are all the little details: surprising, subtle, humorous, playful, quirky and iconic… the level of thought that went into creating a truly outstanding experience is astonishing, the level of customization … more »

David Guetta Tag Heuer Ushuaia Ibiza

#DontCrackUnderPressure – About David Guetta, Tag Heuer and Time

Do you like EDM? Okay, maybe you don’t. My mum doesn’t even know what it is but she knows David Guetta! Even if your heart does not beat at 128bpm and Electronic Dance Music, House and all that Jazz is not your musical genre of predilection, the name of this highflying DJ will resonate with you. David’s story is one of success and humility. Born in France, he began to … more »

eos Marina Hoermanseder Limited Edition

SOS smooth lips: kiss kiss! – eos x Marina Hoermanseder Giveaway

Oh no!! It is true: summer is coming to an end. And with it the beach parties, the BBQs, the hiking, the chilling by the pool and all that… Autumn is welcoming us with its golden colors and warm embrace. We can look forward to the fall Fashion Weeks and cozy nights in with a hot chocolate. September and October are all about long walks in the forest, roasting chestnuts … more »

Mood Summer Giveaway

In the mood for… summer! – Giveaway

Hello cool people of the Internet, spirits are high, mood is good? How is this summer getting along for you so far? Have you already been on vacation or are you still planning to go? Or, as for most of us, is it back home, back to work, back to school…? Yeah, thought so! 😉 Here is the good thing: summer isn’t over yet! About another month of sun and … more »

Tiffany Hotel a chic boutique hotel in the heart of Geneva

Located in the heart of Geneva, Hotel Tiffany is a chic brasserie and intimate boutique hotel nestled in the charming neighbourhood known as “Quartier des Bains”, famed for its art galleries and cool vibe. Housed in a 19th century building, Tiffany Hotel combines the timeless elegance of Art Nouveau style with a modern and contemporary twist, creating a cosy, relaxing and beautiful setting for business or pleasure. Whilst sills and wrought … more »

Swiss Windsurfing Tour Silvaplana

Swiss Windsurfing Tour with Kona Brewing

Well, well, well, so far, this summer is not exactly spoiling us with sun BUT the Swiss Windsurfing Tour is going strong and Kona adds some extra Hawaii vibes to the series of events. After a Season Opening in Hyères (France), this year’s Marco Polo Windsurfing Cup continued with stops in Cremia at Lake Como (Italy), Flüelen at the Urner Lake, Murten at Lake Morat, St-Blaise at Lake Neuchatel, Murg … more »

Ibiza Be Again Retreat Beach Picnic

Be Again: finding happiness in Ibiza

Those of you who follow me in Social Media will have seen that I went to Ibiza twice this summer: one to experience a new culinary concept – HEART Ibiza and the “party side” of the island. And once to explore “the other side”, the one that calls for introspection, self-reflection and deceleration. Who am I, what is important to me, where am I going… Back to Ibiza as soon as I can, … more »

Croatia Yacht Charter Korčula

7 Days in Croatia: The Ultimate Yacht Charter

Dubrovnik is a popular yachting destination thanks to the beauty of its coasts but beyond its natural looks Croatia has a lot more to offer. The area is rich in history and tradition with beautiful architecture and first-class restaurants. There are some beautiful yachts out there that you can charter or co-own. Examples are the chic Princess 54 and the larger Azimut 62 Fly. Both modern yachts have 3 cabins and so shared yacht ownership may be an … more »

Parkhotel Margna in Sils-Baselgia near St. Moritz, Engadin

I have been in St. Moritz, Engadin a few times already, during winter but this was the first time for me to visit the region in summer. It may sound silly, but really I always associated St. Moritz with its picturesque mountains and fabulous skiing areas only with winter. But boy, was I wrong. It is absolutely beautiful in summer, too! Fifty shades of green, blue and yellow meet here … more »

Hennessy Mojito

Hennessy Summer Cocktail Class with the BombomBijoux Girls

Ah, Les Voiles, this magical place at the shores of Lac Leman…  Classy and sassy, this pop-up bar offers a pristine view of the many yachts roaming the waters and also the city of Calvin’s Who-is-Who. Here, the beautiful party crowd of Geneva gathers at sunset to enjoy after-work cocktails and receptions. Like this one organised by Hennessy… Many brands embrace the concept and transform the ephemeral space in a temporarily branded location. When I … more »

Bonne Maman Flowers

Life is outside! Wildflowers make for wonderful deco or a gift.

From our series “DIY and recipe ideas with BonneMaman” : summer is synonymous with playing in the garden, walking through woods and meadows because we are yearning to be outside, to soak up the sun, to breathe fresh air… to simply enjoy the beautiful nature that surrounds us. If you are going for a walk with the family, there is always something to discover. Especially for kids it is important … more »

Tomorrowland Day 0 The Gathering Dreamville © MORREC

Tales from Tomorrowland: Day 0, The Gathering

What a blast! I am still spellbound by the Tomorrowland experience. Something so big, so over-dimensional, so inspirational… I am still trying to figure out how to channel all the energy. Luckily, I wasn’t alone in this (hardly, about 300’000 people will have joined the festival this year!). What I mean is, I got to go with a friend. Neither Giovanni nor I were at Tomorrowland before. Apart from what you can find … more »

Tomorrowland 2017

Tomorrowland: Boom! The countdown has started…

There are no words to describe how excited I am to participate in this event that is going to be tremendous: Tomorrowland! Over two weekends, the first one from 21st to 23rd July and the second one from 28th to 30th July, Tomorrowland will immerse the ‘People of Tomorrow’ in an ‘Amicorum Spectaculum’, which has no equal. Over 1’000 artists, 16 stages, spectacular shows, fireworks and magical arenas will animate the town of … more »

Montreux Moda 2017

Montreux Moda: the not to miss annual fashion festival at the Swiss Riviera

In June, Montreux welcomed, for the third consecutive year, Montreux Moda, a festival of creativity. For three days, the Stravinski exhibition halls at 2M2C Music and Convention Center hosted the event that celebrates fashion, art and music like no other. Over 3,200 visitors came to the Swiss Riviera to experience Montreux Moda, a platform that is unique in Switzerland. More than a fashion show, the festival offers activities for both … more »

Bonne Maman Kitchen DIY

Kitchen utensils beautifully stored and presented in style

What if Knife, Fork, Spoon & Co. would not have to hide in dark drawers? Then they could live very colorful lives and make for beautiful decorations on our shelves, cupboards and kitchen tables. One of the simplest and at the same time most ingenious DIY ideas! The Bonne Maman glasses have a very nice shape and are large enough to store and present various small kitchen utensils in an original … more »

Breakfast Coffee Smoothie Sofia.Clara

Breakfast smoothie inspiration by Sofia Clara: it’s delicious and a happiness booster!

Earlier this year, we helped Nespresso with the launch of their brand new, super small coffee machine, the Essenza Mini. Part of the project was the elaboration of a delicious, healthy breakfast smoothie. Who better to ask to help us with that than our favorite foodie, Sofia Clara? Her blog is full of inspiration for a healthier, happier life. Happiness is always a good thing. We all strive for it … more »

Moet Party Day 2017

Moët Party Day 2017: A global celebration of life’s memorable moments

Next weekend, I am heading to Geneva for what promises to be a fantastic weekend: 24 hours of partying with Moët & Chandon! June 17th is special for lovers of the bubbly because it is Moët Party Day. For the second consecutive year, the Maison organises a 24-hour international celebration of all the memorable moments life gifts us with. Last year’s edition was held in 45 countries, this year 80 countries are participating: Asia, America, Africa, … more »

Bonne Maman Upcycling Kitchen

Give a second life to your empty Bonne Maman jars

If you are following me in Social Media you will have probably seen that we recently started to work with Bonne Maman on recipe and DIY ideas. I am very delighted to be part of this project because recycling – or upcycling – and eating well are subjects that are very important to me. Both concern everyone on the planet and thus I am happy to support any initiative that contributes … more »

Geneva Open: A day at the Tennis Club with Estrella Damm – #ATPGVA

What a fantastic experience! I am still blown away by it, actually. Of course, luxury can have that effect on us, but what made the day so special for me was that I had the luxury of spending time with friends. No hassle, no stress, just beautiful weather, a stunning setting and the nicest bunch of people with whom I share a passion: good food. Something we have in common with … more »

Maulies Swiss & Land

Maulies: our blogger lunch at Swiss & Land

If you follow us on Facebook or Instagram you will have seen delicious pics of Maulies, a new specialty that we had the pleasure to discover with selected Swiss bloggers. Swiss & Land, that is the name of a new startup near Etoy. It was founded by three friends – Pascal, Christian and Mark – who, themselves foodies, decided to develop a Swiss declination of the German Maultaschen. Maulies are … more »

Nestea Natasha Bedingfield

Nestea and Natasha Bedingfield team up to bring you Let Go

Monday is the day that many associate with having the blues. Weekends just feel better. True. But: just as the sun is always shining, even when we have rain; just as it is always day somewhere, even when we have night… at the end of the tunnel that is the working week, there is always light. Particularly if it is short like the one ahead. Long weekend, who doesn’t like … more »

kona brewing hawaii aloha

Aloha! Follow Yvonne on her journey through Hawaii

Hawaii, a dream destination! How much I long to go there. Particularly now, that we started to collaborate with Kona. Have you ever been or are you planning to go? It is a surfer’s paradise but, of course, there are many other things to see and do. As it happens, Yvonne from Every Day A Dress is currently exploring the islands and I thought I repost her Hawaii Vlogs here … more »

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