Author: Eileen Schuch

Eileen is the founder of coolbrandz, the first Swiss Word-of-Mouth platform (since 2011), and founder of liferox llc., the influencer agency (since 2014). Curious by nature, she perpetually sources new stuff, loves to try out everything and meet cool people. Eileen loves brands and blogs about them in German, English and French. She can also be booked as a consultant, business coach, content producer and conference speaker. Contact:

Valentines Day Giftideas Local Business Entrepreneurs

This Valentine’s Day: Love yourself, love the planet – Shop Local!

Valentine’s Day is one of those occasions that divide: you either love it or you don’t. Some people say that Valentine’s Day, as it is celebrated today, is just an invention of flower vendors. Others like to reminisce about its more romantic origins: Saint Valentine, patron of lovers. Saint Valentine of Rome lived in the third century AD. It is said that he was known for gifting couples with flowers … more »

Bombom Bijoux Summer Giveaway

Bombom Bijoux: sweet, Swiss made jewellery

Valentine’s Day, a romantic dinner or a weekend getaway… There are many good reasons to wear a beautiful piece of jewellery to sublime those moments that make life so precious. Bombom Bijoux creates the sweetest jewellery. It is inspired by candies and cakes and makes for a wonderful present that you can offer a loved one, a friend or yourself at any time. This year, Bombom Bijoux created a special Valentine’s collection. … more »

Bepure Natural Cosmetics Carmen Sirboiu

Bepure cosmetics: LOVE your skin

Coming home one day, I was welcomed by the most beautiful perfume emanating from a parcel I received. It sat on the sideboard and was labelled bepure. The first thing I noticed when unwrapping, was the beautiful design of the bottles. They are made of high-quality violet glass, which blocks the entire spectrum of visible light except for the violet part. This delays the ageing process initiated by visible light. … more »

Max Chocolatier Swiss Chocolate Handmade Artisanal

Max Chocolatier: I do, I do, I do love YOU!

Did you know that, according to Chocosuisse, the Association of Swiss Chocolate Manufacturers, the annual per capita chocolate consumption in Switzerland is 10.5 kg? Well, all you chocoholics out there, rejoice! Max Chocolatier crafts the most wonderful artisanal chocolate and offers a Chocolate Subscription allowing you to receive a surprise box filled with the most delicious, handmade Swiss chocolate every month. Plättli, pralines, chocolate bars… Like Forrest Gump once said, “Your box … more »

Champagne Deutz: Be mine, for all the time, not just this Valentine!

This February, I am celebrating the eleventh anniversary of my love encounter with Champagne Deutz. It was at a picnic on top of Mont Pèlerin in Switzerland that my epicurean boyfriend at the time organized at the occasion of Saint Valentin. Here, surrounded by the astonishing views 700 meters above Lake Geneva, it was the first time I took a sip of this heavenly nectar. Refreshing, surprising, crisp and clear… with its distinctive … more »

swiss made jewellery mood diamonds

In the mood for L.O.V.E.

Coolbrandz is friends with mood, the cool and fun brand of Swiss-made jewellery, you know it. What we also know is: the 14th February is the day that is symbolic for love. For Valentine’s Day, jewellery is always a good idea. Although, of course, showing love and showering the person you love with attention and gifts shouldn’t be a question of just one day. Still, Valentine’s is a popular occasion … more »

Les Fondues Wyssmüller – Gault&Millau fondue gift box

Most of you will probably know the gourmet guide Gault & Millau for recommending restaurants; but did you know that it recommends gastronomic products, too? Yes, if something is so outstanding that it deserves the label Gault & Millau! The first Swiss product distinguished by the prestigious label is Les Fondues Wyssmüller. William Wyssmüller is a master cheese maker from Fribourg, the cheese fondue capital of Switzerland. Each Wyssmüller fondue is prepared … more »

Beau Rivage Geneva Hotel Lac Leman

Hotel Beau-Rivage Geneva: Celebrate the month of LOVE

You are planning a romantic getaway this Valentine’s Day or beyond? Why not Geneva! Voted Best European City Break Destination three times in a row, the city that Calvin once wanted to make a “New Jerusalem” has indeed a lot to offer. Located on the shores of Lake Léman and at just a stone’s throw from the Alps, Geneva is an attractive tourist destination. It is easy to access by … more »

Obrist Valentine Menu Main

Recipe: a colourful Valentine’s Day dinner for two ♥

Going out or eating at home … that is often the question. What if you could stay in and dine as you would in a restaurant? Why not surprise your favorite person with a home-cooked 3-course meal and spend a really romantic evening à la casa? We asked Sara from Sara’s Healthy Kitchen to create a “Dinner for Two” recipe for us. Unbelievable, what she came up with! A healthy … more »

Make someone happy today, with Roses!

One day, I got a message from Prestigeroses Switzerland asking if I were interested in testing the service and receiving one of their wonderful rose boxes. I love flowers, in general, and roses, of course. However, I was travelling a lot around that time and whatever flowers I would have gotten would have just simply stood there with nobody seeing them and appreciating their beauty. And so an idea came … more »

Influencer Campaigns 2012 Coolbrandz Switzerland

Coolbrandz Influencer Campaigns 2012

A new year is always an occasion to reflect on the past and to prepare the future. Coolbrandz, founded on 11.11.11, will celebrate its 8th anniversary this year. Eight years… when I say that out loud, I almost cannot believe it. It seems time just flew by. I had the idea in 2005 while swimming and since then it matured in my head. I wanted to launch in 2012 and … more »

MansWorld Mens Fashion Lifestyle Food Drink

Cool event you should not miss: Man’s World – Zurich

This weekend, the focus is on men in Zurich: Man’s World is in full swing. StageOne in Zurich-Oerlikon is the place to be and an unforgettable experience is guaranteed! The event that is predominantly targeted at a male audience, but ladies are, of course, welcome. With more than 300 exhibitors and over 12,000 visitors, there really is something for everyone, women as well as men! Brands, products, tech, gadgets, grooming, fashion, food … more »

Ruinart Liu Bolin Artgeneve

ArtGenève: Ruinart showcases two artists and their exclusive works

Maison Ruinart is a patron of contemporary art and design. Since 1896, when André Ruinart commissioned the Czech artist Alfons Mucha to create an advertising poster, the Champagne House has enjoyed close and longstanding relations with the art world. Ever so often, Ruinart chooses well-known artists and gives them carte blanche for the creation of special projects. The Maison also supports major art fairs around the world. For the sixth … more »

Hublot Richard Orlinski

Object of Desire: Hublot x Richard Orlinski

During this year’s Geneva Days, Hublot revealed a range of jaw-dropping novelties. There is the Hublot Big Bang Paraiba, for example, the first ever watch that is decorated with a cuprian elbaite. The Paraíba Tourmaline is of vibrant, intense colours and a stone that is so rare that for every 10,000 diamonds only one of it is mined. But the watch that truly caught my eye is the Classic Fusion Aerofusion Chronograph Orlinski. I … more »

La Petite Foret Grand Hotel Kempinski Geneva Dresscape

La Petite Foret at Grand Hotel Kempinski Geneva – Open until End of March

We have three magic words for you: Truffle, Fondue and Champagne. Add to that art pieces by Richard Orlinski, a curling rink and a cosy popup chalet – et voila – La Petite Foret! Commonly known as the cradle of international corporations, Geneva sure is a business metropole… but not only that. The city with two rivers is the gateway to the Alps, a peaceful haven with stunning views over Lac Leman. According … more »

Thank You & Hapy New Year

7 years coolbrandz, gifts worth CHF 7000 – Thank You!

We hope you all spent a wonderful Christmas with your family and friends. Seeing you all share your trees, your dinners and your gifts, we trust you had a great time and Father Christmas was generous! Speaking of generosity, I would like to thank all our partners who contributed gifts to our Advent Calendar. Merci, Vielen Dank and Thank You for letting us share the Christmas joy and spoil our … more »

Moet Chandon Moet Imperial Fairy Tales Christmas

xMas Calendar N° 24: Christmas Magic with Moët Fairy Tale

Founded in 1743, Moët & Chandon is the Maison that introduced champagne to the world by offering a range of unique wines for every occasion. From the iconic Moët Impérial to the Grand Vintage Collection, the extroverted Moët Rosé Impérial to the innovative Moët Ice Impérial, each champagne dazzles and delights with bright fruitiness, an enticing palate and an elegant maturity. With centuries of expertise in Champagne making and the … more »

Luminox ICE-SAR Swisswatch Iceland Search and Rescue Watch

xMas Calendar N° 23: Luminox ICE-SAR Arctic Series 1000 and winter Goodies

Those of you who follow us in Social Media will have seen that earlier this year, I spent a couple of days in Iceland with Luminox. The reason: Luminox partnered with ICE-SAR, the Icelandic Search and Rescue Association and launched a special series of watches. We got to participate in various rescue drills involving all the elements: Land, Air and Sea. To get a glimpse at how ICE-SAR works in … more »

nobis winter goodies lake

xMas Calendar N° 22: Nobis Luxury Apparel – Beanie or Cap

Baby, it’s cold outside! Luckily, in Switzerland, we are spoiled with pristine winter scapes, snowy forests and perfect powder slopes. Mountain adventure is only a stone throw away from most urban conglomerates. Those seeking to embrace the elements have a partner in Nobis who understands their need for functional, yet stylish clothes. The brand originating from Canada redefines luxury apparel. Nobis proposes original clothing with a high level of functionality and fashion-forward … more »

Veuve Clicquot Chalet

xMas Calendar N° 21: Veuve Clicquot Champagne Gift Boxes

What is the ultimate holiday essential? That’s right: Champagne. And behind the 21st window of our Advent Calendar we have just that waiting for you. Look at the picture above. Can you see yourself all snug, huddled up in front of the fireplace, snacks on the table, all your loved ones gathered around, a glass of bubbly in hand? Yes, thought so. Veuve Clicquot’s story is remarkable. The champagne house looks … more »

Alver Golden Chlorella Summer Salad

xMas Calendar N° 20: Discovery Box from Alver Golden Chlorella

Winter is coming. It’s getting cold outside! The perfect time to enjoy fresh fruits and vegetables, in order to fill up on vitamins and fibre and to optimize your health and fitness! Proteins are essential for a balanced diet, but can they be found in plants? It turns out they can! Alver Golden Chlorella is the proof of it! A healthy diet is not complete without a minimal protein intake. … more »

Emyun Athluxury Swissmade

xMas Calendar N° 19: EMYUN, Athluxury – Saas Fee T-Shirt

EMYUN is a brand we love. Among the many reasons is the fact that the label is, like Coolbrandz, from Lausanne. We are always super happy if we see a cool label emerge from the city we call home. What is COOL? Everyone associates different things with that. In terms of “brand”, we define as cool predominantly those projects that are conscious, forward-thinking, sustainable… while being edgy, useful and fun … more »

Coolbox Guys

xMas Calendar N° 17: Coolbox worth CHF 300 filled with surprises for guys

The seventeenth gift in our Advent Calendar is entirely dedicated to all you cool boys out there. It is a Coolbox containing goodies for guys in the value of CHF 300. We put everything in there that we thought, in the mix, would make one of you happy. You will find products from brands such as Jeep, Fiat, Victorinox, Phibio, Obrist, Luminox, Wilkinson, L’Oréal Men Expert… and many more in … more »

Château de Châtagneréaz Clos Domaines et Châteaux Premier Grand Crus Coffret Collector

xMas Calendar N° 16: Château de Châtagneréaz, Coffret Collection of Premier Grand Crus

In autumn, we had the pleasure to discover several prestigious vineyards in the Canton of Vaud with Clos, Domaines & Châteaux. This is the hallmark of some of the most beautiful Swiss wine estates. They associated in order to be able to better promote their fantastic wines under a quality label that is unique and recognizable by its distinctive red banner. Committed by a Charter and a regulation that is even … more »

Realtrue Purse Natal Electrum FishSkin EcoLuxury

xMas Calendar N° 14: Realtrue Eco Luxury Purse

“Buy Less, Choose Well, Make it last.”, once said Vivienne Westwood. And I invite you to like this post if you agree! The true luxury of our times is being able to pursue our passions, living extraordinary experiences, seeing the world… not having “things”. Unless, of course, they are beautiful objects that make sense. Realtrue is a brand that creates such accessories. Born in Brazil, designed in Switzerland, and crafted … more »

xMas Beauty Box

xMas Calendar N° 13: Coolbox filled with beauty products

Only 11 more days, then it’s Christmas Eve! Do you feel the adrenaline level rise? Are you still hunting for the last few gifts? At work, all projects finished? The xMas countdown is ON! The number 13 was always surrounded by many myths and superstition. Well, this 13th December is your lucky day! Open window N° 13 of our Advent Calendar and discover the gift behind! Under the Christmas tree … more »

WowTrip Surprise Travel

xMas Calendar N° 11: WowTrip Surprise Travel for Two

What if… you knew that you are going to travel, but where to remained a mystery. Does that sound like a perfect adventure? How many times did you stand in the airport departure hall and thought how fun it would be to just take off somewhere, right then, right there? You are a travel bug and Wanderlust is your middle name? Then you will love the gift behind the 11th … more »

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