Like all teenagers, Jon one day had the desire for freedom and mobility and a vehicle that enabled him to get around. You know what it is like to be young and to just want to get out there… At this age you want to be motorized: scooter or moped, anything else is just not cool, right? Fine. BUT: at our day and age, does it really have to be … more »

When ecofort brought Gtech to Switzerland, implying the Coolbrandz platform and community was an integral part of the launch campaign. Selected bloggers in every part of the country received a Gtech AirRam so that they could test this new, innovative, cordless vacuum cleaner and create a personal story with it. The feedback we received is unanimous: super lightweight, handy, swift and efficient… it is everything you look for in a new vacuum cleaner. … more »

Bring singularity to your dining room and kitchen with a beautiful, one of a kind spice mill from neotus! Unconventional by design, made from the best materials and crafted by master artisans these stunning creations are true objects of desire. neotus was created by Michael Eich and his story is one of those that inspire you to go ahead and follow your dreams! One day, Michael stands in the department … more »

When you hear SWIZA, you probably think of watchmaking. Founded in 1904, the family business has a history of over a hundred years! The manufacturer is known the world over for its excellence in Swiss clock and watchmaking… But: did you know that SWIZA also produces Swiss pocket knives? And not just any Swiss pocket knife, oh no! SWIZA recently issued a world premiere: the TICK TOOL. It is directly … more »

Imagine being able to call for help by pressing a button on your watch. That is the basic premise of SmartWatcher. The Zurich based company created a discreet and elegant safety companion, that looks just like a watch. It has all the functionalities of a normal wristwatch but comes equipped with an interesting extra feature: a software-enabled alarm button that you can press should you feel the need. Pushing it … more »

The vacuum cleaner innovation has finally arrived in Switzerland! Gtech designs and creates innovative cordless products that make life a little bit easier. After its huge success in the UK, the high performance, cordless, lightweight and easy to use vacuum cleaners from Gtech are now finally available in Switzerland, exclusively at ecofort. You can now test it exclusively via coolbrandz. We are looking for digital content producers who would like … more »

As part of our launch campaign for the Essenza Mini, we are currently searching four Swiss bloggers who would like to test this novelty and produce a story with the smallest coffee machine that Nespresso has so far released. After only a few days, we received close to 1000 applications. It is going to be tough to choose! Thank you all so much for your interest and enthusiasm for the Nespresso … more »