THE RAYY, a pioneering and unique jewellery brand combining science and design, presents rings that will brighten up the beginning of this promising year! Thanks to the brand’s special technology, developed at the EPFL for more than eight years, each ring carries a hidden message. When sunlight shines on the ring, it is projected as an intense light reflection, as if by magic. With a refined “snow” setting technique, each … more »

WeWood, an Italian brand, was founded in 2009 in Florence, a city known for its art, beauty and creativity. WeWood combines the Italian ability to build unique objects with the need to focus greater care and attention on our planet. The first brand to create wristwatches using wood, WeWood is completely free of toxic and artificial materials. Instead, raw materials are sourced from old boats and damaged huts. For each … more »

Bring singularity to your dining room and kitchen with a beautiful, one of a kind spice mill from neotus! Unconventional by design, made from the best materials and crafted by master artisans these stunning creations are true objects of desire. neotus was created by Michael Eich and his story is one of those that inspire you to go ahead and follow your dreams! One day, Michael stands in the department … more »

Imagine being able to call for help by pressing a button on your watch. That is the basic premise of SmartWatcher. The Zurich based company created a discreet and elegant safety companion, that looks just like a watch. It has all the functionalities of a normal wristwatch but comes equipped with an interesting extra feature: a software-enabled alarm button that you can press should you feel the need. Pushing it … more »

Those of you who follow us in Social Media will have seen that earlier this year, I spent a couple of days in Iceland with Luminox. The reason: Luminox partnered with ICE-SAR, the Icelandic Search and Rescue Association and launched a special series of watches. We got to participate in various rescue drills involving all the elements: Land, Air and Sea. To get a glimpse at how ICE-SAR works in … more »

Ultimate Ears released a new generation of their popular, award-winning speakers. BOOM 3 and MEGABOOM 3 feature major improvements in all areas and take the pleasure of listening to music to an entirely new level! But that is not all, each one comes together with a POWER UP charging station. That is a total value of about CHF 550!     Ultimate Ears has many fans and you probably heard … more »

During this year’s Geneva Days, Hublot revealed a range of jaw-dropping novelties. There is the Hublot Big Bang Paraiba, for example, the first ever watch that is decorated with a cuprian elbaite. The Paraíba Tourmaline is of vibrant, intense colours and a stone that is so rare that for every 10,000 diamonds only one of it is mined. But the watch that truly caught my eye is the Classic Fusion Aerofusion Chronograph Orlinski. I … more »