When you hear SWIZA, you probably think of watchmaking. Founded in 1904, the family business has a history of over a hundred years! The manufacturer is known the world over for its excellence in Swiss clock and watchmaking… But: did you know that SWIZA also produces Swiss pocket knives? And not just any Swiss pocket knife, oh no! SWIZA recently issued a world premiere: the TICK TOOL. It is directly … more »

If you follow us on Social Media you will have probably seen that selected bloggers received the new Gtech AirRam so that they may test this new, innovative, cordless vacuum cleaner. So far, the feedback we are getting is unanimous: this really is a cool gadget! Super lightweight, handy, swift and efficient… it is everything you look for in a new vacuum cleaner. If you were not among the first to … more »

Imagine being able to call for help by pressing a button on your watch. That is the basic premise of SmartWatcher. The Zurich based company created a discreet and elegant safety companion, that looks just like a watch. It has all the functionalities of a normal wristwatch but comes equipped with an interesting extra feature: a software-enabled alarm button that you can press should you feel the need. Pushing it … more »

The Matterhorn and Switzerland go together like cheese and whisky. The iconic pyramid-shaped mountain is said to be the most-photographed mountain in the world. How about looking at it from an entirely new angle? The Balvenie and the Cervo Zermatt invite you to the hotel’s terrace for a zoom at the Matterhorn through the handcrafted Balvenie Telescope. Majestic and calm, the king of mountains overlooks Zermatt and, for millennia, witnesses … more »

The vacuum cleaner innovation has finally arrived in Switzerland! Gtech designs and creates innovative cordless products that make life a little bit easier. After its huge success in the UK, the high performance, cordless, lightweight and easy to use vacuum cleaners from Gtech are now finally available in Switzerland, exclusively at ecofort. You can now test it exclusively via coolbrandz. We are looking for digital content producers who would like … more »

What if, this Christmas, you could spend more time under the tree, sipping eggnog and less time in the bathroom styling your hair? With the new Digital Sensor, BaByliss proposes a smart, high-end hair dryer that is set to revolutionize the market. It has a sensor integrated in its digital EC motor that detects which nozzle you are using and adapts the airflow and temperature accordingly. That makes blow-drying your … more »

Taking its innovative design codes to the next level, Nespresso has released its smallest ever machine. Offering the perfect solution for coffee lovers looking for modernity, convenience and compact design, the Nespresso Essenza Mini machine has a fresh new minimalistic look and space saving proportions. Despite its small size, the Essenza Mini machine is big on style and personality. It is available in two distinctive shapes and a range of … more »