Estrella Damm: new in our portfolio of cool brands

Posted on 10/11/2018 by Eileen Schuch
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Estrella Damm Beer of Barcelona

The story of Estrella Damm is one of immigration, love, passion and the sun kissed Mediterranean: over 140 years ago, August Kuentzmann Damm, a young master brewer from Alsace, flew the Franco-Prussian War with his wife Melanie and immigrated to Spain. Here, at the Mediterranean coast, they settled down and realized their dream: brewing beer.

In 1876 they set up their own brewery and created a beer that was adapted to the Mediterranean climate: lighter than central European beers that are more suited to cold climates, Estrella Damm is known as the oldest Mediterranean lager beer brand in Spain.

100% natural barley malt, rice and hops… to this day, Estrella Damm is brewed using the original recipe from 1876. To assure the authenticity and quality of its ingredients, Estrella Damm is working directly with local Mediterranean farmers.

The brewery has its own malt house and thus full control over the entire process: from selection of the barley, via germination to drying and roasting.

Another crucial ingredient that makes Estrella Damm unique is the yeast. For many generations, the same strain is being used. If it were lost or damaged, the taste of Estrella would change. That is why the highest security measures are taken.

Estrella Damm, the beer from Barcelona

The fermentation and maturation process takes three weeks time. Then, Estrella is bottled in its iconic brown bottle in order to protect it from light. Opening a bottle of Estrella is like releasing the sunlight that is kept inside. All the goodness of the Mediterranean, all the fantastic flavors of this sun kissed region and the promise of carefree times by the sea are comprised in the gustative signature that is so distinctive for Estrella Damm. Best shared with friends, it is the perfect companion for your tapas or seafood.

To bring you more of the Mediterranean vibes, we sent Tessa on a visit of the brewery. These are some first impressions, a lot more is to come! If you would like to create a story with Estrella yourself, like this post and drop us a line at: buzz@coolbrandz.com. We would love to hear from you!

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