Jacobszauber: the magic of Jacobs Espresso and Lungo!
500 coolbranders have tested the Jacobs capsules!
Jacobs invited the coolbrandz community to discover its delicious varieties of lungo elegante, lungo delicato and espresso classico in capsules for the Nespresso®* maschine. We got 500 WoM parcels to distribute.
“Enjoy and share the aromatic coffees; whether with friends, family or colleagues, let Jacobs enchant you with the outstanding quality of its espresso and lungo capsules for the Nespresso®* machine!”, that was the mission.
Now is the moment to collect all feedbacks and to analyse the campaign. This is why we would like to invite you to reply to the short survey below. This would help us largely to better understand your views on this product experience, and also if there is room for improvement.
We thank you in advance for your participation and wish you many more magic Jacobs moments!
About Jacobs coffee and Jacobs quality
For over 1’000 years mankind enjoys coffee. It is believed that shepherds in the region of Ethiopia discovered caffa as a drink as their goats nibbled on the coffee trees. Today, there are many different kinds of preparing the popular hot beverage and a lot of specialities. At the origin are mostly espressos or lungos, that you can now enjoy in capsules with the renown Jacobs quality.
With a history of over 120 years, Jacobs stands for “excellent competence and quality in coffee”. And the same applies, of course, to its capsules for the Nespresso® machine: at the push of a button, you can now produce perfect espresso or lungo that you can enjoy pure or with milk froth as Latte Macchiato or Cappuccino. As a Jacobs Coolbrander you now have the possibility to try 3 of the 6 available varieties and to give feedback about your product experience.
The different Jacobs espresso and lungo varieties
Jacobs espresso classico
For a sensual moment of pure coffee bliss, a complex espresso with a balanced bouquet.
Jacobs lungo delicato
For a moment of exquisite coffee pleasure, a perfectly balanced lungo with lush, delicately roasted flavours.
Jacobs lungo elegante
For an elegant moment of coffee enjoyment, a mellow, smooth lungo with a hint of nuts.
Delicious recipes for the perfect Jacobs moments
Be it Jacobs lungo elegante accompanied by crunchy almond wafers, Jacobs lungo delicato with crusty bread and Philadelphia spread or “lungo Ritters”, for every taste and every moment there is a perfect Jacobs coffee in capsules for the Nespresso® machine. You can find these and many more delicious recipe ideas on: www.jacobszauber.ch!
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