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PRO FIBER BY L’ORÉAL PROFESSIONNEL

PRO FIBER: long-lasting repair for damaged hair

Dull-looking hair, dryness, split ends, fading color; your hairdresser knows that all hair problems stem from one and only source: gradual and inevitable fiber damage. To stop and reverse the deterioration process, the L’Oréal Research laboratories have set a milestone in professional hair care treatments by developing the first long-lasting care to combat hair damage, for up to six weeks*: Pro Fiber.

We have 5 x L’Oréal Professionnel Pro Fiber Treatments to share with you. Take your chance to win. Subscribe until 30.11.16. It’s just a click!

 





 

APTYL 100: a technological breakthrough

Until now, most of the beneficial hair care effects were eliminated by the first shampoo. That is why the L’Oréal Research laboratories have developed APTYL 100, the first-ever technology capable of long-lasting repair of the hair fiber – the result of 15 years of research, with 15 patents pending. Thanks to APTYL 100, the complex can be reactivated for up to 4 washes and recharged at home for up to 6 weeks*. The performance of APTYL 100 allows for an unprecedented performance in 3 steps: instant in-salon regeneration, at-home reactivation for up to 4 shampoos, and extended results for up to 6 weeks, with the RE-CHARGE monodose. Initiated in-salon for instant repair. Reactivated at home for continued results, up to 6 weeks*.

1. It all starts in your salon – for instant regeneration

In L’Oréal Professionnel salons, your hairdresser will assess your individual level of hair damage, based on the unique Hair Damage Profiler diagnosis tool. Whatever the level of damage, the 15-minute in-salon exclusive treatment for damaged hair will follow a customized protocol: your hair will be washed with the specific PRO FIBER Shampoo, defined by the assessment. Thereafter, concentrated PRO FIBER will be applied, and then finished off with the REGENERATE masque, containing the long-lasting Care Activator, the extraordinary APTYL 100 molecular complex. Results: your hair is instantly regenerated and repaired – for weeks to come. It is shiny and feels soft and even from the roots to the ends.

 

2. Prolong at home – personalized program

The at-home PRO FIBER routine prolongs the effects of the APTYL 100 molecular complex on the hair fibre that has been initiated in your salon. During each shampoo, the treatment is reactivated. Each of the three ranges is designed to treat a specific level of hair damage.
Hair damage mapping and appropriate range for each degree of damage:

 

Rectify – Stage 1 hair damage
Restore – Stage 2 hair damage
Reconstruct – Stage 3 hair damage
NEW: Recreate – for fine or thinned damaged hair

 

3. At home – recharge for extended results

At the heart of each at-home PRO FIBER routine is RE-CHARGE: this cutting edge technology contains the revolutionary damage-repairing molecule, Aptyl 100 that is first applied by the salon. The hair fiber is thus fortified from within, resulting in soft and smooth hair. After every 4th shampoo, use the Re-Charge monodosis in place of your usual Pro Fiber conditioner or masque, to prolong the in-salon treatment results for up to 6 weeks*. Your hair will be healthy, strengthened and repaired.*

*By using Pro Fiber at home and applying the Pro Fiber Re-charge every 4th hair wash for a result for up to 6 weeks.

 

Participating Salons

Akim Hair & Style

Akim Hair & Style

Coiffure Mynt

Coiffure Mynt

Gerardo Cordasco

Gerardo Cordasco

Hairmania

Hairmania

Intercoiffure Dätwyler

Intercoiffure Dätwyler

Intercoiffure Gabathuler

Intercoiffure Gabathuler

Intercoiffure Kaiser

Intercoiffure Kaiser

Intercoiffure Salzmann

Intercoiffure Salzmann

Living’r Coiffure

Living’r Coiffure

Pascale Coiffure

Pascale Coiffure

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